team use case
Confluence for marketing
Bring new products to market and launch campaigns with the context you need, all in one place.
Transform how your marketing team gets it done
Generate demand
Confluence is a digital workspace that enables marketing teams to launch campaigns that stand out from the competition.
A complete campaign plan
Brainstorm, coordinate, and launch unforgettable campaigns that drive new business and crush your goals.
- Turn ideas into action: brainstorm go-to-market launch activities with your team in Confluence whiteboards.
- Create flexible documentation that includes text, images, code, tables, Figma files and more.
- Streamline campaign workflows and hand-offs with no-code, if-this-then-that rules and pre-built automation.
From imagination to publication
Create content that resonates with your target audience.
- Nail your messaging: accelerate content review and feedback cycles with @ mentions, in-line comments, and likes.
- Create and edit pages with the whole team in real-time or async.
- Share and collaborate with external marketing partners and agencies with guest access and clear permission controls.
A central marketing hub
Align teammates and stakeholders on a single tool so everyone knows where to go for the most up-to-date marketing materials.
- Organize go-to-market plans, brand guidelines, assets, and more into open Spaces for anyone to access.
- Avoid version control confusion with page revision history that includes who made updates and the ability to reverse changes.
- Accelerate searches for content and answer campaign questions instantly with AI-powered auto-suggestions.
Choose from hundreds of templates
Confluence has templates for every kind of team and project, so we help you build your intranet to close communication gaps.
Marketing plan
Establish your foundation for today and the rest of the year
Content strategy
Map out your content strategy and organize your editorial calendar
Competitive analysis
Discover how you can stand out
Why Confluence?
Versatile content creation
Bring your ideas to life with a rich palette of content: Whiteboards, Databases, and videos within every Confluence Page.
Organization that scales
You’ll never outgrow Confluence. Project resources and company knowledge stay centralized and discoverable.
Powerful integrations
Connect Confluence to thousands of your favorite tools to access data and manage workflows across apps.
Data protection
User-level permissions keep your information private. Company data stays secure and always remains in your control.
“Confluence became the single-source of truth for our client-facing teams and helped them deliver on promises to the customer.”
Terrence Caldwell
Product Marketing Manager, Blend
96% of customers say our integrations are superior*
Designed for depth and speed—and it shows. Try Confluence with Slack, Jira, Trello, Microsoft, or 3,000 others to see for yourself.
*according to Atlassian's customer survey
Discover all the ways you can use Confluence
Project collaboration
Improve project collaboration, regardless of team size, to deliver results faster.
Company-wide collaboration
Be more productive and efficient while collaborating with other teams.
Project management
Easily set, track, and achieve your project goals.