Confluence whiteboards for Marketers: Take collaboration to a new level
Marketing teams can’t survive on an island. Team members must work closely with each other to ensure a unified brand message and strategy across all channels. However, cross-functional collaboration with other stakeholders such as sales teams, product managers, and customer support is also essential to ensuring marketing efforts align with business objectives and meet customer needs. Without these insights, it’s impossible to get an accurate picture of how marketing campaigns are performing and what can be done to improve them.
A recent Hubspot study found that 35% of marketers say their top challenge is achieving effective communication between themselves and sales. The study also found that companies with well-aligned sales and marketing teams see 27% faster profit growth and 36% higher customer retention.
Better cross-team collaboration starts with your tool stack.
Confluence whiteboards are here to help. They are versatile and easily adaptable, making them ideal for not just marketing teams, but also product, sales, and engineering. Whether teams are brainstorming and ideating, mapping out project timelines, defining responsibilities, or planning and prioritizing tasks, whiteboards provide the perfect place to get started.
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